Thursday, March 23, 2006

It Really Works: Reading the Journal Helps Students Get Jobs!

Great news from class last night. As we were getting ready to begin, one of my students said that the reading the Wall Street Journal got her a job. And I have heard this story over and over.

Here goes: "CT" is a student in my business law and ethics class. She has a part-time intern-type job at a major corporation in the area. She was interviewing for a sought-after position in management that featured a job-rotation program which usually leads to a promising career. This was an important interview, so she arrived early. Very early, allowing extra time for any potential delays. So as she waited, she read her copy of the Wall Street Journal. When the executive who were to interview her came out, they caught her reading the Journal. The two interviewers talked about her reading material several times throughout the interview, discussing some of the stories and current events she had read. Then they offered her the job. She is convinced that the Journal had something to do with her getting the offer.

One of the interesting parts of her story is that she did not intentionally set the scene to impress the interviewers. Instead, she admits that she was just reading when she had a free moment in order to be prepared for class! But she also said that she enjoys reading the Journal now after the 10 weeks we have used it in class.

This is not an isolated incident. I have heard similar stories from a number of my students. An awareness and understanding of current events and potential ripple effects are important to employers. Additionally, that knowledge is important for our students to hit the ground running in new careers. Integrating the Wall Street Journal into business courses is the best way to use a daily, "living" textbook to bring our students up-to-date with current events. They are able to see how the course material applies to the business world.

And then they can talk about it in an interview.

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